moments that span a lifetime

Making Moments That Matter

This isn’t just a portfolio - it’s a highlight reel of passion, precision, and a lifelong obsession with creating unforgettable experiences.

From underground gigs to arena-filling spectacles, from intimate art experiences to culture-shifting festivals—every project is a story, a memory, a moment in time. Decades in the industry have led to collaborations with visionaries, disruptors, and game-changers across music, arts, sports, and entertainment.

This isn’t just a portfolio—it’s a highlight reel of passion, precision, and a lifelong obsession with creating unforgettable experiences.

Happy browsing,

noteworthy moments

  • sydney fringe festival

    Helping lead the biggest independent performing arts festival in the country, expanding its footprint through new venue development, growing its audience and revenues and supporting thousands of independent artists.

  • Sydney World Pride and Sydney Mardi Gras

    Delivered $18 million of new partnerships for World Pride and Sydney Gay and Lesbian Mardi Gras and new multi-year media partnership with the ABC.

  • Queensland Music Trails

    Between The Tides: A Queensland Tourism Award winning events for cultural tourism and event excellence. Held on Native Title land in Cape Hilsborough this was one of many events Produced by Adam for Queensland Music Trails

  • Silverchair - Album launch campaign

    Strategy and execution of launch of the Young Modern album including national campaign with Optus, event launch and simulcast steamed event via media partnerships.

  • Makers Mark - Machine Hall

    Created and delivered the Makers Mark: Mark Your Mark series of events of 8 nights at Sydneys Machine Hall with Artists including Ngaire, ACID FLWRS and Masterchef Anna Pulivou.

  • Brand & Talent Strategy - Mark Ronson, Tooheys Extra DRY

    Created a multi-million campaign focussed on taking a new Australian artist to the US to work with Mark Ronson, The Strokes, Santigold, Duran Duran, Kaiser Chiefs and Sean Lennon to create a new piece of music which went high rotation on Triple J and produced a documentary of the journey.

  • Big Day Out

    As CEO of the biggest touring music festival in the world in the world I developed new venue partnerships in Australian and New Zealand, introduced new ticketing initiatives, and facilitated new ownership structure with US promoter partners.

  • Bacardi Express - Groove Armada/La Roux/Pnau

    A 3 year campaign where we filled a heritage listed train full of interantional and Australian artists and took that train up and down the east coast of Australia playing concerts in regional towns whilst creating content and new music on the train.

  • Sons of Anarchy Tour

    National speaking and Q&A tour of one of the hottest TV shows of the last 10 years.

  • GO FONT URSELF

    5 x series of national tour of font based artists with annual coffee table book in partnership with Kirin beer

  • Headspace - Rock n Ride, National Youth Mental Awareness Campaign

    Created a 2 year campaign driving awareness of national youth mental health organisation Headspace. 14 Australian sports, music and fashion stars riding across Australia with documentary produced for television

  • Managed Talent - Leah Simmons

    Representing one of the countries leading wellness experts into partnerships with PE Nation and Samsung and national tv appearances.

  • Talent Strategy - Luc Longley

  • Managed Talent - The Vines

  • Talent Managed - PNAU